Established in 1998, Shanghai Royal Liftstyle Co.,Ltd (hereinafter simplified as ROYAL) is a professional company focusing on the R&D, production and marketing of high quality toys, aroma gifts and nursery items.  In 2010 ROYAL becomes the licensed producer for  Shanghai World Expo.

ROYAL has two affiliate factories, Taizhou Royal Gifts Co.,Ltd and Shanghai Royal Packaging Factory.

ROYAL’s brand “BOBO” was derived from France and wins great success in Europe.

ROYAL has built up a well-furnished R&D center with a professional designing team of exquisite sense. The designers attend various annual fashion shows in Euope to keep design synchronized with leading fashion trends.  In recent years Royal invited some local French designers to join in the team, who are innovative and grow up under the nurture of European culture. ROYAL’s classic color series” white, beige and grey” combination well forges unique BOBO style with fashion elements.

ROYAL selects a team of qualified and professional factories through elaborate management, who produce unique and exquisite products for BOBO by applying natural materials and minute details

ROYAL owns 176 patents and her thousands of products win good sales in European countries such as France, UK, and etc. You can find BOBO’s products in many medium-high end department stores, such as MANOR,ECI,MAISON DU MONDE, LAFAYETTE, ISTAN, GOOVY, JACADI, QUAX, BOUDOU. ROYAL has won a reputation of her classic color tones, fashion design and innovative style in the international market, her evolving journey well reflects the big idea of “from Made In China to Created In China”. 

 “Pure, Clean and Fashion” , your delicate life starts from BOBO.

SHANGHAI ROYAL BOOTH IN CANTON FAIR (BRAND ZONE)

SHANGHAI ROYAL BOOTH IN BIRMINGHAM NEC FAIR

VICE MINISTRY OF MOC

REPRESENTATIVES OF MOC

                ISO9001-2000 CERTIFICATE                                               LICENSED MANUFACTURER OF SHANGHAI EXPO

BRANDS IN PARTNERSHIP WITH SHANGHAI ROYAL